Harry’s
Harry’s is a milk delivery service that brings organic A2 milk directly to your door in reusable glass bottles. The overarching strategy nods New Zealand’s legendary milkman, creating a brand that references the strong communities of early New Zealand life, but reinvents the idea of milk delivery for today’s busy household. The deep blue, off white and gold colour palette gives the brand a premium, fresh feel, while the hero cursive typeface has a friendly organic energy that’s complemented by a secondary sans serif kerned elegantly to illustrate the high quality of the brand.